Campaign Leaders' Toolkit
This page contains information, tools and resources needed to carry out the role of Campaign Leader for your GCWCC campaign.
Campaign Leader's Guide
This is an all-up campaign toolkit, which includes a detailed overview of the information and best practices for Campaign Leaders to run a successful campaign. This guide is intended for new GCWCC teams and small to medium-sized departments and agencies who have expressed the need for simple guidance for navigating the GCWCC.
Campaign Parameters Guide
The 2025 Campaign Parameters document is now available – download it to get all the key details for this year’s campaign.
Campaign Leader Training Course
Begin with the self-guided training course for Campaign Leaders.
- Check the schedule for supplemental Live Training Sessions
GCWCC Local Manager Contact Sheet
GCWCC Local Managers are an integral part of running a successful campaign. They are assigned by United Way/Centraide and are responsible for supporting you and your teams to help you succeed. Find and contact your local manager using this excel file.
Campaign Leader Welcome Kit
Here is a handy one-pager that describes the Campaign Leader's role and responsibilities and provides links to resources to help Campaign Leaders get started.
Campaign Leader Frequently Asked Questions
This is a collection of Frequently Asked Questions you may encounter as Campaign Leader.
Impact stories and videos
Impact stories are provided by the GCWCC's two named recipients HealthPartners and United Way Centraide. These story assets can be used during events and canvassing to inform and inspire donors. These stories prove how GCWCC donations help build stronger communities and healthier people.
Request Impact Speakers
Named Recipient speakers are representatives from United Way Centraide and HealthPartners. They will speak about their organization’s priorities, what they do to address the needs and the impact donations received through the GCWCC have on improving the lives of Canadians.
All speaking engagements consist of two (2) Speakers, one from each of the Named Recipients.
If the speakers are required in the National Capital Region, please complete this form a minimum of 10 business days before the event. For engagements outside of the NCR, please contact your GCWCC Local Manager.
Certificates of recognition
Template certificates to assist with volunteer, donor, and campaign recognition.
2025 Pledge Forms
National Capital Region
2025 Form - 26 Pays (fillable PDF)
2025 Form - 12 Pays (fillable PDF) - Judges, Senators, and National Defence Military Members only5
Regional
2025 Form - 26 Pays (fillable PDF)
12 Pays (fillable PDF) - National Defence Military Members only.
GCWCC National Events
Opening Ceremony
September 26, 2025 1 pm (ET)
Walk, Run & Roll Event
From October 6 to 19, 2025
DM Trivia Challenge
Friday, November 21, 2025 (tbc)
